Get Control of Your Business
Referrals are not enough
Referrals are great, and every business needs a referral program in place. But if your business relies on referrals for all your sales then your business is at risk.
Instead, the majority of your sales really ought to come from your own marketing efforts and thus come with the ability to turn on and off the tap of new customers at any time. How does that sound? Marketing is not an art it is a science and once you understand the way marketing works it becomes a key lever in your business to achieve your goals.
Furthermore, to achieve this it is important to have a system for marketing your business. To create that system to the point where it becomes instantly obvious to your prospects that they would be an idiot to do business with anyone other than you at anytime, anywhere or at any price.
For example, let’s say you’re a chiropractor and you’ve just spent more than $10,000 on radio advertising. You spent an entire weekend with an audio crew in your office interviewing your staff, explaining your facility and getting the entire production just right for prime time over the airwaves. And after all that work, effort and expense and you ran the ads for several weeks but your phone only rang 15 times. All that work and those ads resulted in producing just one single patient at $1,900.
Advertising That Creates More Sales
How would you feel after investing $10,000 and winding up with a net loss of $8,100 you will never get back? Not to mention all the time, effort and energy you wasted?
But what if you could take just $1,300 of that marketing budget and by changing what your radio ad says instead of getting just 15 calls resulting in only one sale you could generate 137 calls and close 37 of those calls into brand new paying patients each worth an average of $2,500 and you pocket $92,500 for your trouble?
That’s what’s called getting more results, making more money for the same time, the same money and the same effort spent.
Let me show you how to leverage what you’re already doing and how you too can get those same results for your business just by changing the way you do all of your marketing and advertising.
By creating a system of simple, common sense changes that enable you to exponentially leverage your marketing’s results. That $10,000 marketing budget the chiropractor was spending remained the same whether they were getting 15 calls or 137 calls.
We can share with you EXACTLY how you can accomplish these same results with your marketing and in the process, dominate your entire industry.